Putra Business School
In recent years, Malaysia are getting serious with Digital Economy and soon to launch Digital Free Trade Zone near Kuala Lumpur International Airport.. Everyone is preparing for the Industrial 4.0 and data analytics are becoming important features for the survivability of any company. Katsana is a forefront runner in this area with a concentrated focus on usage-based insurance and connected cars. Their advantage is in coming up with a platform that aims to become the standard in motor insurance industry in Malaysia and South East Asia. This platform will allow sharing of data between the users and their insurance providers which will eventually benefits both parties in term of reduced claims and risky behaviors.