ViSenze powers visual commerce at scale for retailers and image recognition for enterprises.
Built with proprietary computer vision and deep machine learning technology, the company creates highly optimized Enterprise visual solutions for retailers that shorten the path to action as consumers search and discover products they are looking for using only images. Leading retailers like Uniqlo Japan, SEARS, and H&M use ViSenze today to improve search experiences on their shopping platforms. Major shopping sites like Rakuten Ichiba, ASOS and adidas also use ViSenze to convert any UGC content into immediate product search opportunities, uplifting conversion rates.
Media companies like Singapore Press Holdings use ViSenze’s image recognition solutions to turn any image or video into an engagement opportunity, driving more new and incremental dollars.
Spun-off from the National University of Singapore in 2012 by web entrepreneurs and computer vision scientists, the company’s mission is to simplify the way people search and discover the visual world. ViSenze is venture-backed by Rakuten and WI Harper, and officially supported by MasterCard.
ViSenze was recognized as Singapore’s Most Promising Startup in 2015, amongst 5 deep learning companies to watch in 2017 by Venturebeat, and named an Interbrand Breakthrough Brand 2017.
Director, Ecosystem Development (Incubation) / National University of Singapore (NUS) Enterprise
ViSense is a company borne from effective ecosystem collaboration.
The start-up uses university technology, applied to benefit end consumers. It has worked with the technology to transform consumer behaviours through disrupting the visual search category by simplifying the search for products.
ViSenze was founded in partnership by university professors and entrepreneurs from the industry.
Since it’s founding in 2012 ViSenze has made steady progress in several ways, namely in :
product offerings – through constant R&D and technology improvements
market access – moving beyond Singapore to capture key markets
team and human resource - growing a strong team with good capabilities through sound human resource practice and management.
It is not only commercially viable, it has delivered real and increasing impact in the world of online retail, and has good potential to expand to serve more clients, as well as to a larger geography. It has a strong management team who has stayed the course from day one, and who is committed to growing not just the business but the people to support its vision.
In addition, ViSenze has immediate plans to further its reach into the Japanese market, and this exposure through the Asian Entrepreneurship Awards, will benefit them tremendously.